PCAL Presentation Statistics
Facts & Figures
Social Media Usage: 2005-2015 Pew Research
According to estimates, the number of worldwide social media users reached 1.96 billion and is expected to grow to some 2.5 billion by 2018.
Two-thirds of American adults (65%) use social networking sites (tenfold jump in the past decade)
Young adults (ages 18 to 29) are the most likely to use social media – 90%
Still usage among those 65 and older has more than tripled since 2010. Today, 35% of all those 65 and older report using social media, compared with just 2% in 2005.
There are not notable differences by racial or ethnic group: 65% of whites, 65% of Hispanics and 56% of African-Americans use social media today.
More than half of rural residents now use social media – Today, 58% of rural residents, 68% of suburban residents, and 64% of urban residents use social media.
Local Numbers
87 out of 110 parishes have a web page and 48 out of 49 schools do. Of the 23 parishes who do not have a web page, about ½ of those have a Facebook pages.
87 out of 159 parishes and schools have a Facebook page.
16 out of 40 elementary schools have a Twitter handle.
9 out of 9 high schools have a Twitter handle.
17 out of 100 parishes have Twitter handle.
Some “Must Haves” on your website
- Welcome Message — Most of the viewers on your church website will be visitors to your church, not members.
- Information about Your Young Adult & Children Ministry
- Staff Names and Titles
- Mass Times & Church Calendar— The key is keeping the calendar up-to-date.
- Homily Archives — While video is best, audio is acceptable as well.
- Location – and Contact Info — include interactive map
- Links to Social Media Profiles– Facebook/Twitter
- Major Church News Items
ArchLou.org Web Statistics since Dec. 1 2015
Sessions
350,281 |
Users
170,267 |
Pageviews
1,050,897 |
Pages / Session
3.00 |
Avg. Session Duration
00:02:35 |
Device Category:
desktop | 163,394 (46.65%) |
mobile | 150,514 (42.97%) |
tablet | 36,373 (10.38%) |
Top Pages: | Views | Unique Views |
1. Homepage | 133,555(12.71%) | 106,052(12.89%) |
2. Louisville Mass Schedule | 61,047(5.81%) | 44,192(5.37%) |
3. Picnics & Festivals | 59,680(5.68%) | 38,495(4.68%) |
4. Employment Opportunities | 59,123(5.63%) | 38,370(4.66%) |
5. Find a Parish | 49,552(4.72%) | 23,664(2.88%) |
6. Catholic School Job Openings | 48,413(4.61%) | 43,843(5.33%) |
7. Mass Schedules | 47,634(4.53%) | 37,899(4.61%) |
8. Human Resources | 19,927(1.90%) | 16,808(2.04%) |
9. Parishes | 17,187(1.64%) | 14,098(1.71%) |
10. Services Directory | 15,822(1.51%) | 12,411(1.51%) |